![](https://cdn.myportfolio.com/390d7069-42f2-46be-bf54-18f4893fccf0/bb30c4c1-aeb4-4f23-95fa-8165c5f577f3_rw_600.jpg?h=39d66e383490c4e0c302ccd2ca47dca2)
![](https://cdn.myportfolio.com/390d7069-42f2-46be-bf54-18f4893fccf0/296bebf4-801f-4cfb-a89d-a6eae094b560_rw_1200.jpg?h=e0ecaca87dffef1ab10078d73dd2e80c)
![](https://cdn.myportfolio.com/390d7069-42f2-46be-bf54-18f4893fccf0/767a3db3-b7a5-471c-a9c6-b035efc2982d_rw_1200.jpg?h=15d59031f7da44a347963ca6c35af28f)
This label set for Tandem Ciders, Michigan's first operating hard cidery, allows for variation within the product line while keeping the brand consistent and recognizable on shelves. Each varietal features a new color, graphic, specially-written tagline, and back label copy. All copy, graphics, and taglines created by Maria Kinney.
Photo credit: Christopher Lehault